Understanding your social media audience

Please join us at the CIELO workshop series where Small Business Majority will empower small business owners with the educational resources they need to grow, expand and invest in their business. 

Southern California Outreach Manager Jessica Anguiano will host a workshop on the importance of understanding your social media audience. Targeting the right audience will help you with social media engagement, develop brand loyalty, and ultimately increase sales.

Topics of discussion include: 

• Understanding the platforms and how to find your audience
• Best practices to engage with your target audience 
• Monitoring, measuring and evaluating engagement results